Mobile commerce gaining popularity in an unlikely place
The availability of mobile phones is changing how things are done in a somewhat surprising corner of the world--Africa. Services such as mobile money transfers and payments are taking off where many a start-up in more developed countries has failed to capitalize. One factor in favor of mobile payment appears to be the difficulty in getting a bank account for many, as well as the difficulty of getting cash in rural areas. With a membership of 2 million a year after its launch, M-PESA is one such service. By simply sending an SMS, it is possible for someone in an urban area to "send" money to relatives in rural areas, and vice versa.
For more about mobile commerce in Africa:
- check out the PC World article
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